Inside the Elixir Marketing Lab, we mix a custom concoction of marketing solutions for your business beginning with a heavy dose of our philosophy on brand, a focused plan, and a clear-cut brand development process to support your plan.

Whether we are consulting your own agency or in-house team, or are doing the implementation ourselves, ELIXIR MARKETING stays in step with you.

OUR PHILOSOPHY

Listening Is Key.

Your BRAND affects every layer of your business, but your customer gets to decide what it is. That’s why LISTENING IS KEY.  We listen to you, your customer and your competitors to order our steps in the process.

Your brand identity defines the face, voice, tone, social media presence, and language of your business.  A strategic marketing plan is designed to bring into sharp focus the best attributes of your professional personality.

Branding blends your customer/market preference with professional design, social media strategies, print materials and more. It helps you make your business more appealing to your ideal clients. It offers new ways to develop and expand your business relationship with existing clients, and helps you make informed choices for targeted marketing.

Elixir Marketing believes each business needs a clear understanding of its marketing to design strong brand identity and inform winning marketing plans. That’s why we begin with listening.

OUR PROCESS

Brand affects every layer of your business.

Your brand defines the face, voice, tone, social media presence, and language of your business.  It brings into sharp focus the best attributes of your professional personality.

The ingredients in our own ELIXIR are research and analytics, brand identity, strategic planning, brand development, creative design and messaging, and communications. From this concoction springs forth a partnership with your team to deliver relevant messaging, impactful design and compelling experiences that will engage your customers and multiply results.

Branding blends professional design, social media strategies, print materials and more. It helps you make your business more appealing to your ideal clients. It offers new ways to develop and expand your business relationship with existing clients, and helps you make informed choices for targeted marketing.

Elixir Marketing believes each business needs a strong brand identity for any marketing plan or advertising to work. That’s where we begin.

OUR TEAM

Our team has more than 95 years of combined experience creating marketing chemistry. We offer a wide variety of marketing services (leap down to this section) designed to develop your unique brand and connect you with your ideal clientele. Specialists in brand, design, marketing strategy, copy writing and editing, and video, ELIXIR MARKETING, LLC will coordinate the smartest inbound and outbound marketing plan for your business.

MICHELLE BEECH

President & Chief Strategist
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MICHAEL O'CANA

Director of Web
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MARK BOSWELL

Creative Director
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EULAINE MCINTOSH

Director of Social Media

DANNY DELOACH

Photography & Video
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SHELLEY LA JUDICE

STEVE CALLAN

Great!  Now show me how to

OUR SERVICES

Research

QUALITATIVE

  • Focus Groups
  • Recall Measurement

QUANTITATIVE

  • Web-Based Surveys
  • Phone Interviews
  • Mobile Surveys
  • Maximum Difference Scaling
  • Heat Mapping

GET ANSWERS WITH

  • Brand Research
  • Consumer Usage Studies
  • Predictive Analytics
  • Market Assessment
  • Product Launch
  • SWOT Analysis
  • Continuous Loop Feedback
  • Real Time Reporting
  • Segmentation
  • Market Assessment
  • Customer Profiling

Design, Develop, Produce

BRANDING

  • Brand Identity
  • Logo Design
  • Marketing Strategy
  • Copy Writing
  • Proofreading, Formatting & Copy Editing
  • Brand Extension
What is Branding?
Your marketing promise, represented by a name, symbol or design that identifies and differentiates your product.

WEBSITES

  • Responsive Website Design & Development
  • Mobile Web Design & Strategy
  • Security Monitoring and Back-up Services
  • Analytics & Reporting
Why do I need a new website?
The advertising industry recommends a facelift to your site every 3 years. As your business evolves, you have better messaging, better imagery, and a better brand. Let your website reflect that.

VIDEO PRODUCTION

  • Aerial Video Footage
  • Corporate & Training Videos
  • YouTube & Digital Video Production
SECRETS TO MAKING YOUTUBE VIDEOS AWESOME
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GRAPHIC DESIGN

  • Sales Brochures
  • Outdoor Media
  • Building Signage
  • Internet, Website & Social Media
  • Packaging
  • Vehicle Wraps
What’s in a logo?
The advertising industry recommends a facelift to your site every 3 years. As your business evolves, you have better messaging, better imagery, and a better brand. Let your website reflect that.

Digital Media

Social Media Strategy

How your business can better “relate and communicate” with clients, vendors and build referral business.

Online Reputation Management

The practice of crafting strategies that shape or influence public perception of a company, or its products and services, on the Internet.

Search Engine Optimization (SEO)

The process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.

Digital Ad Design

4 WAYS TO GET MORE AD CLICKS
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Analytics & Reporting

“Fact-based decisions have become our competitive strength. Whether or not to utilize analytics was no longer an option.”
Dan Ingle Vice President of Analytic Technology at Kelley Blue Book

Media Buying

Elixir Marketing matches your business and industry to the right advertising media for the greatest impact. No advertising campaigns are alike and Elixir mixes the right creative with reach for a successful ROI.